What Is Shein? SHEIN is an online fashion vendor and marketplace. It’s headquartered in Singapore, founded in 2028. Like Amazon and Flipkart, it provides a platform for other sellers to sell their products. Yes, here you will find Shein brand clothes, accessories, and other brands as well. Gen Z generation likes Shein products a lot because they offer trending products to the customers.
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What Does SHEIN Sell?
If you visit Shein’s website, you will see products for women, men, and kids. Here you also get home & living and health-related items. All these things are also easily available on other websites, but Shein sells the products at a cheaper price than other websites.
Fast-Fashion Model
Shein tries to introduce as many new products as possible to compete with its competitors. Shein has become so famous all over the world because every product sold on this platform is cheap and of good quality.
Wide Variety
On Shein, you will get to buy every type of clothes like girls’ tops, co-ords, underwear, sportswear, and suits. It is not that you only get party wear clothes here but you can get all types of clothes here.
Direct-To-Consumer Approach
The biggest reason why products and accessories are available so cheaply here is that Shein sells its products directly to customers. For example, if you buy a pair of pants from Shein, your pants will be delivered to you by Shein, and no mediator will be used to deliver the order to you.
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Why Is SHEIN So Popular?
- Affordability: Nowadays, everyone looks at one thing while buying clothes – that they should be cheap. If I talk about myself, I first check the price of the product on Amazon or Flipkart and then I buy it from where I am getting it cheaper.
- Trendy Styles: As you know, the phone which is the best today becomes outdated after just 1 month. The features that are new today become outdated tomorrow. The same is the case with clothes, today they are new and tomorrow they are old fashioned.
User-Friendly Platform: The interface of Shein’s website and mobile application is very easy, anyone can easily operate it and order the product. It is not necessary that you have to download the mobile application if you want to order any product from Shein. If you want, you can access the website from your phone and order whatever you want.